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China Trademark Fundamentals
Presentation on protecting Trademarks in China given on March 18, 2020
Many smaller companies are considering entering the China market. One of their first steps should be to consult with a China IP lawyer to update their IP portfolios. Rachel Tan, Partner at Rouse and Head of Rouse China’s Trade Marks Group walks China-market newcomers through brand clearance, protection, and enforcement in China.
